Hort Post

A regular e-communication from Horticultural Marketing and Printing

April1, 2016

Seed Storage Tips for Growers

Whether you have a seed storage system that regulates temperature and humidity or something simpler, Benary experts recommend the following: Purchase seed in package sizes so that each open package is used within a week. Don’t store food or drinks in your seed cooler because the change in temperature can adversely affect temperature and humidity. Rotate your stock in storage and keep up with expiration dates so that you’re always using viable seed. Pull your seed from the cooler and let it acclimate to a moderate room temperature before planting to reduce condensation inside the packages. Source: Ornamental Breeder 

Back up your data before installing Windows 10

Upgrading to Windows 10? Here’s a shot to-do list before upgrading. Get a backup drive, either an external hard drive or a USB flash drive that is large enough to hold your personal files. To back up your personal files and documents, go to the Windows User directory and copy and files that need to be saved onto the external drive. Make a list of programs you have installed that you want to keep; look at the entire Start Menu to find a list of these programs.  Make sure you’re are able to reinstall these programs, either from a website or a disc. Also make sure you have any product keys needed for specific programs. Most upgrades go smoothly, but in case something goes awry, you will still have copies of all your important information.

Water Wise Designer Tags

 Help identify those easy-to-grow, water-saving plants in your garden center. Choose from 1” x 9” strip tags for shrubs and trees or 5/8” x 5” pot stake for annuals and perennials. The front of each tag contains a beneficial message to promote tree sales, and the reverse side is customizable with a variety of information that you can print with your thermal transfer printer. These tags are 1” x 9” with a perforated end; and made of .012 Flextherm.

 Enter WATERWISEAPR16 in the shopping cart window to receive 10% off your purchase of our Water Wise Designer Tags.

Vine Tripods

 Tired of combining 3 wood dowels or bamboo stakes together? No need to use wire or a cap to tie 3 pieces together! This one-piece vine tripod has been designed with 3 legs that come together at the top for a simpler application. The “legs” of the stake have stairs at the bottom for roots to grab. The “legs” have small hairs for the tendrils of vines to cling, greatly reducing the amount of time needed to spend tying each vine. Each tripod has a label attachment device that keeps the label secure and uniform. Available in 18”, 24”, or 32” height.

Enter VINETRIPODAPR16 in the shopping cart window to receive 10% off your purchase of our Vine Tripods.

Shop our website to see our full line of products

www.hortmp.com

or give us a call

1-800-433-8247

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Horticulture Marketing and Printing - 3210 Innovative Way – Mesquite, TX 75149

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Hort Post

A regular e-communication from Horticultural Marketing and Printing

March 4, 2016

Poor training equals disappointed shoppers

Without properly training employees, it's nearly impossible to deliver a quality garden-center shopping experience. This fact is reinforced by survey results compiled by Home Garden Panel, with support from Horticultural Marketing & Printing. In the survey, more than 45 percent of live-goods shoppers wished garden-center staff had more knowledge of plants. Nearly 40 percent would like employees to be friendlier and more available to help customers. Yes, teaching plant knowledge takes years of training. But teaching employees to be friendly and responsive should be a quick fix. Address both and you should see sales increase.

Employee Equipment Checklist

Along with  the training discussed above, it is important that employees are properly equipped to work outdoors in all weather. Going into spring, weather can change rapidly. Dressing in layers will help staff acclimate to the outdoor temperatures and not become chilled or overheated. Sturdy, closed toe shoes, preferably leather, will help protect feet, and a change of socks for unexpected wet situations can help keep feet healthy. Hats are important in both warm and cold situations. Fleece or knitted hats are great for holding in the heat in the cool weather, and hats with a brim provide sun protection in warm sunny weather. A good pair of leather or canvas gloves is another essential; they should be sturdy enough to withstand the thorns, splinters, and rough surfaces that are encountered daily. While your seasoned staff may know these things, it’s never a bad idea to have a seasonal refresher and your new staff will appreciate the information.

Plastic Trunk Mats 

Trunk mats are essential for retailers looking to show customers they care about protecting their property.This year, we’re announcing new plastic trunk mats that are less expensive to ship and easier to store. There are 850 perforated sheets per roll.

28”high x 48” wide

850 sheets per roll

35 lbs, each

Available in white or green

Indoor and Outdoor Information Holders

Getting information into your customer's hands helps drive sales.  Use these holders for planting guides, tie-in product information, new product introduction sheets and more. These clear plastic information holders make displaying brochures and product information easy anywhere in your nursery.  Choose from several sizes for indoor and out.

 Enter INFOHOLDERMAR16 in the shopping cart window to receive 10% off your purchase of either out Indoor Outdoor Information Holders..

Shop our website to see our full line of products

www.hortmp.com

or give us a call

1-800-433-8247

You’re receiving this email because you have registered on our website.

Please click here to unsubscribe from future emails.

Horticulture Marketing and Printing - 3210 Innovative Way – Mesquite, TX 75149

Trouble seeing this email? Please click here for an online version

March 3, 2016

FOR IMMEDIATE RELEASE

Horticultural Marketing & Printing merges with global packaging company Orora

Mesquite, Texas – Horticultural Marketing & Printing, the national leader in point-of-sale, merchandising materials and tags for the North American green industry, announced a merger with global packaging company Orora on March 1.

Orora is a $3 billion company headquartered in Melbourne, Australia. It operates in more than 75 North American locations generating $1.2 billion in revenue on this continent. Horticultural Marketing & Printing, in Mesquite, Texas, is the nursery-marketing arm of IntegraColor, which produces POP and marketing materials for a wide range of industries.

“The opportunities this brings is extremely exciting,” said Larry C. King, IntegraColor CEO. “During a period of unprecedented growth, this will allow continued expansion and improve our ability to provide customers with more and better products and services.”

Orora’s expertise in agricultural packaging will help bring innovative new ideas to the nursery industry. Powerful synergies will enable Horticultural Marketing & Printing to provide expanded packaging, POP and fulfillment solutions in the future.

Since 1956, Horticultural Marketing & Printing has been recognized for its innovations, integrity and commitment to the North American nursery, greenhouse, garden center and landscape trades.

“Like IntegraColor, Orora values respect, integrity and, most importantly, exceeding client expectations,” King said. “Together, we will continue to have an unrelenting customer-service focus that will drive us to meet and exceed your expectations.”

No changes in management at Horticultural Marketing & Printing will result due to the merger.

For more: Contact Todd Davis, (800) 433-8247, tdavis@integracolor.com.